Call Center Outsourcing and International Business Culture
The profits are high when a call center is successfully outsourced but disaster looms when this transition is done incorrectly. Shipping jobs overseas has become a favored form of money saving for corporations. This type of business is set up to deal with both telemarketing as well as offering technical or other support to your customers. When done right, all communications with customers will be handled by this center.
Dealing with complaints or customer questions can be costly and time consuming to any business. This is why call center outsourcing has become so valued. The company one hires to handle these calls is very important to the success or failure of your business. Losing customers or having unhappy customers will not be profitable for any business, so much care must be taken when selecting a company. The best way to ensure that you ship the jobs to the right country is to have a handle on international business culture and to understand what different countries can offer you.
Time zones can play an important role in selecting a company. While companies in Asia have become popular, American customers are often utilizing them at odd hours as the time difference is great. This can result in under-performance on the part of the call center and less than satisfactory results. Be certain and choose a company that can operate within the business hours you need them to.
The quality of language spoken is probably the most important factor to consider. Many people resent being forced to discuss problems or receive technical information from someone who is not fluent in their native language. Be certain to choose a company that has speakers who are fluent in the language of your customers. Accents are no problem as long as they are not so strong that callers can not understand them. One way of ensuring quality control is to only work with companies that agree to record calls so that you can occasionally review them. In this way, you can ship the job overseas and rest assured that it will earn your company money rather than cost it money.
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